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Partnering with Sesame Street: Creating Global Educational Content Through Animation

  • wienotfilms
  • May 5, 2022
  • 2 min read

Updated: Jul 26

At Wienot Films, we believe that animation is one of the most powerful tools for teaching — especially when it comes to engaging parents and young learners. So when we had the opportunity to collaborate with the legendary Sesame Street team on a global education initiative, we jumped at the chance.


This project wasn’t for the TV show, but for Sesame Workshop, the nonprofit educational arm behind the brand. Their goal? To create educational animations that help train parents around the world in simple, effective ways to better connect with their children through everyday moments.


Animation That Teaches Without Words

The heart of this project was a series of whiteboard animations designed to complement live-action vignettes featuring real families. Our challenge was to create visuals that could teach parenting strategies without using any spoken dialogue — ensuring the content would resonate across languages and cultures.


As parents and lifelong Sesame Street fans ourselves, we were honored to help bring this vision to life.


Our Role in the Project

Our team handled all aspects of the educational animation process — from concept refinement and illustration to storyboarding and animation. Each video needed to communicate practical parenting insights with warmth, clarity, and creativity, using only visuals to tell the story.


The result? Short, engaging animations that show how everyday household items — like pots, boxes, or even trees — can become tools for creative play and learning.


See One of the Final Videos

Below is a Spanish-language version of one of the final videos. While there are no spoken words, the message is universal: parents can turn even the simplest objects into moments of shared discovery, learning, and fun.


Why Educational Animation Matters

This project reminded us why we do what we do. At Wienot Films, we specialize in educational animation that makes complex ideas simple, meaningful, and accessible. Whether it’s training content, informing the public, or supporting global education initiatives like this one, we believe good storytelling can change lives.


Helping Sesame Workshop empower caregivers around the world felt like a full-circle moment — combining our passion for animation with a purpose that truly matters.

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