Who doesn't love a good metaphor? And what's not to love about sailing, right? Whenever possible, we love to use metaphors to make complex or potentially boring topics understandable and engaging.
There are some cases, where it doesn't make sense to use metaphors, but when a topic is a bit abstract and not very tangible, a metaphor can be a great approach. That's exactly what we did in this simple, yet beautiful animated explainer video. We wanted to show the challenges of reaching one's financial goals and how the different aspects of this financial index are like the sails on a boat that adjust to the changing financial weather.
This is really a fun video. We hope you enjoy the show!